Marketing Development Executive Jobs Opening in Aniaaz at Saidapet, T. Nagar, Triplicane, Chennai
Job Description
Key Responsibilities:
1. Lead Generation & Market Research
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Identify potential clients or customer segments through market research, online tools, social media, databases, and industry directories.
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Gather and analyze data on market trends, customer behavior, competitor activities, and industry developments.
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Generate and qualify marketing leads through inbound inquiries, outbound calls, email campaigns, and LinkedIn outreach.
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Maintain a consistent pipeline of qualified leads for the sales team to pursue.
2. Marketing Campaign Support
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Collaborate with the marketing team to plan and execute campaigns across digital, print, and event platforms.
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Assist in creating marketing content such as email newsletters, landing pages, product brochures, and promotional materials.
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Coordinate with graphic designers, content creators, and digital marketers to ensure timely delivery of campaign assets.
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Track campaign performance and provide reports and feedback to optimize future initiatives.
3. Customer Relationship Building
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Conduct outreach activities such as cold calling, emailing, and social media messaging to engage with prospects.
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Follow up on leads generated from marketing events, trade shows, webinars, and digital campaigns.
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Schedule meetings or product demos between qualified leads and the sales/business development team.
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Build long-term relationships with potential clients by understanding their needs and providing tailored marketing materials or product information.
4. CRM and Database Management
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Maintain accurate and updated records of leads, contacts, and customer interactions in the Customer Relationship Management (CRM) system.
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Segment and manage contact lists for targeted marketing efforts.
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Track engagement metrics such as email opens, click-through rates, and response rates to refine outreach strategies.
5. Event Participation and Coordination
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Support planning and execution of marketing events, trade shows, exhibitions, or webinars.
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Coordinate logistics, prepare marketing kits, and ensure branding consistency across all touchpoints.
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Represent the company at industry events and assist in gathering customer feedback and market insights.
6. Reporting and Analysis
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Prepare regular reports on lead generation performance, campaign effectiveness, and conversion metrics.
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Analyze data to measure return on investment (ROI) for marketing initiatives.
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Recommend improvements based on insights from past campaigns and customer feedback.
More information about this Marketing Development Executive Job
Please go through the below FAQs to get all answers related to the given Marketing Development Executive job
- What are the job requirements to apply for this Marketing Development Executive job position?
- Ans: A candidate must have a minimum of 06 Months to 3+ year experience as an Marketing Development Executive
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: B.Com, BBA/BBM, MBA/PGDM, Master in Marketing
- What are the salary requirements for this job?
- Ans: The salary range is between 20000 and 30000 Monthly. The Salary will depend on the interview. This Marketing Development Executive is a Full Time in Chennai.
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Marketing Development Executive is a work from home job?
- Ans: No ,its not a Work from Home Job.
- How many job vacancies are opening for the Marketing Development Executive position?
- Ans: There are immediate 1 job openings for Marketing Development Executive in our Organisation.
Job Particulars
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