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Senior Digital Marketing Specialist Jobs Opening in Meravilla Solutions LLP at Vikhroli, Mumbai

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Senior Digital Marketing Specialist

Meravilla Solutions LLP
experience-icon 2 to 3 Years
salary-icon 7000 - 25000 Monthly
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Posted: 22 Jan 25

Job Description


Job Title:
Senior Digital Marketing Specialist
Location: Vikhroli

We thrive on innovation, collaboration, and growth, and we’re looking for a dynamic Senior Digital Marketing Specialist to join our team. If you have a knack for building meaningful connections, a hunger for driving growth, and a love for strategic thinking, this role is made for you!


What You’ll Do:

Google Ads Campaign Management:

  • Strategize, design, and manage Google Ads campaigns with a focus on:
    • Keyword Research: Discover high-performing keywords through analysis and competitor insights.
    • Search Term Optimization: Filter irrelevant traffic by refining terms and using negative keywords.
    • Ad Rank Optimization: Drive higher ad rankings on search engine results pages (SERPs).
    • Budget Planning: Optimize campaign budgets to maximize ROI and track ad performance.
    • Performance Analysis: Identify top-performing ads and replicate successful strategies.
    • Visitor Engagement: Boost traffic to landing pages and optimize engagement through CTAs.
    • Remarketing: Re-engage previous visitors and nurture leads through strategic remarketing campaigns.

Meta Ads Optimization:

  • Develop and refine Facebook and Instagram ad campaigns to achieve:
    • A/B Testing: Test creatives, audience segments, and messaging to identify winning combinations.
    • Budget Efficiency: Strategically allocate budgets to maximize impact and reach.
    • Audience Expansion: Increase reach and engagement with cost-efficient strategies.
    • Engagement Optimization: Drive meaningful interactions on landing pages.
    • Remarketing: Implement campaigns to retain customers and drive conversions.
    • Analytics Integration: Monitor and measure campaign success using data-driven insights.

Analytics & Conversion Tracking:

  • Leverage Google Analytics and Google Tag Manager (GTM) to track campaign effectiveness:
    • Analyze traffic acquisition and audience insights to refine strategies.
    • Measure ad performance and conversions, optimizing campaigns for better outcomes.

SEO & Website Optimization:

  • On-Page SEO: Optimize website content, meta tags, and structure for enhanced visibility.
  • Off-Page SEO: Build quality backlinks and manage listings for improved domain authority.
  • Ensure proper website listing to drive organic traffic.

Collaboration & Market Research:

  • Work with sales and content teams to align campaigns with business goals.
  • Conduct competitor analysis and market research to refine targeting strategies and explore growth opportunities.

  • What You Bring:
• Experience: 2–3 years in digital marketing with hands-on expertise in Google Ads and Meta Ads.
• Technical Skills: Proficiency in tools like Google Ads Manager, Meta Ads Manager, Google Analytics, and GTM.
• Strategic Insight: Expertise in filtering traffic, managing keywords, and optimizing ad ranks.
• SEO Knowledge: Strong grasp of on-page and off-page SEO practices.
• Campaign Expertise: Skilled in A/B testing, audience targeting, budget allocation, and remarketing.
• Collaboration: Excellent communication and teamwork skills for cross-functional coordination.

  • Preferred Qualifications:
• Certifications in digital marketing (e.g., Google, Meta, HubSpot) are a plus.
  • Why Join Us?
• Lead impactful campaigns that drive real-world results.
• Collaborate with a dynamic team in a creative and innovative environment.
• Opportunity to grow within a company that values talent and expertise.


More information about this Senior Digital Marketing Specialist Job

Please go through the below FAQs to get all answers related to the given Senior Digital Marketing Specialist job

  1. What are the job requirements to apply for this Senior Digital Marketing Specialist job position?
    • Ans: A candidate must have a minimum of 2 to 3 year experience as an Senior Digital Marketing Specialist

  2. What is the qualification for this job?
    • Ans: The candidate can be a Graduate from any of the following: B.Com, BA, BBA/BBM, BCA, BE/B.Tech, BSc

  3. What are the salary requirements for this job?
    • Ans: The salary range is between 7000 and 25000 Monthly. The Salary will depend on the interview. This Senior Digital Marketing Specialist is a Full Time in Mumbai.

  4. What is the hiring Process of this job?
    • Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.

  5. This Senior Digital Marketing Specialist is a work from home job?
    • Ans: No ,its not a Work from Home Job.

  6. How many job vacancies are opening for the Senior Digital Marketing Specialist position?
    • Ans: There are immediate 1 job openings for Senior Digital Marketing Specialist in our Organisation.

Job Particulars

Education B.Com, BA, BBA/BBM, BCA, BE/B.Tech, BSc
Who can apply Experienced (2 to 3 Years)
Hiring Process Face to Face Interview
Employment TypeFull Time
Job Id2605152
Locality Address Vikhroli
Country India

About Company

Who We Are:

At Meravilla Solutions LLP We are a renowned chain of resorts and hotels operating under the well-known brand name Trip Tadka. With a strong presence in the hotel and Resort Industry, we are dedicated to providing exceptional experiences. 

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